Asked to name the institutions that best define this country, most Canadians place our public broadcaster somewhere high on the list. But there is a very real danger that the CBC will not survive beyond the next two years in any recognizable form. Decades of budget cuts have left it dangerously weakened, and now a massive loss of television advertising revenue is predicted with the loss of NHL hockey rights to private broadcasters. Saving the CBC looks back at the history of the public broadcaster, digs into the goals and ideals of public service media, and plots a detailed plan for survival and growth.
Ranked among Canada's leading literary journalists, Wade Rowland is the author of more than a dozen non-fiction books including Ockham’s Razor, Greed, Inc., and Saving the CBC. He spent many years in television news production at the network level and has held senior management roles at both CTV and CBC, where he was also senior producer of the consumer affairs program Marketplace. Rowland holds a Ph.D. in Communication and Culture and is currently Associate Professor at York University. Born in Montreal, he grew up in Regina and Winnipeg and currently lives in rural Port Hope, Ontario, with his wife Christine Collie Rowland.